Sweden gambling revenue rises in Q2, regulator seeks new director general
Summary
Total gambling revenue in Sweden rose 1.9% year‑on‑year in Q2 2025 to SEK7.02 billion. Commercial online gaming — internet casino and sports betting — led the gains, with online revenue at SEK4.63 billion (up 1.4% y/y). State‑owned lottery and physical slots showed double‑digit growth (SEK1.42 billion, +10.2% y/y), while lotteries for public benefit fell 5.3% to SEK846 million. Land‑based commercial gaming generated SEK63 million and SEK8 million came from the final weeks of Casino Cosmopol’s operations ahead of the planned ban on casinos from 1 January 2026.
Separately, Spelinspektionen confirmed that director general Camilla Rosenberg will step down on 31 October 2025 to take a role at the Swedish Real Estate Agents’ Inspection Authority. She has led the regulator since 2017.
Key Points
- Total Q2 revenue: SEK7.02 billion, a 1.9% increase year‑on‑year.
- Online gaming remains the biggest contributor: SEK4.63 billion, up 1.4% y/y.
- State‑owned lottery and physical slots grew strongly: SEK1.42 billion (+10.2% y/y).
- Public‑benefit lotteries declined by 5.3% to SEK846 million; bingo held steady at SEK49 million.
- Casino Cosmopol closed its last venue earlier in the year; land‑based casinos are due to be banned from 1 January 2026.
- Spelinspektionen DG Camilla Rosenberg to leave on 31 October; a replacement will be appointed.
Why should I read this?
Quick and useful: Sweden’s market is nudging up and there are important regulatory and structural shifts — casinos closing and the regulator changing leadership. If you track Nordic markets or run iGaming ops, this is the kind of update that saves you digging through the full report.
Context and relevance
The modest revenue rise masks pockets of stronger performance (state lottery and slots) alongside softer public‑benefit lottery figures. The continuing strength of online gaming despite a tougher 2024 comparable and the looming land‑based casino ban underline how Sweden’s market is re‑shaping towards online and state lottery channels. The DG transition at Spelinspektionen matters for compliance, enforcement emphasis and how the regulator will manage upcoming market changes.
Source
Source: https://igamingbusiness.com/finance/sweden-gambling-revenue-q2-2/