What you’re actually buying
This isn’t consulting. We’re not here to tell you how to run your business or advise you on strategy.
You’re buying credibility by association.
When operators see your brand on The Gaming Boardroom — in our newsletters, on our platform, at our Forums — they know you’ve been selected to partner with us. That’s not an ad you bought. That’s validation from a platform they trust for honest, independent analysis.
TGB was founded by Kate Chambers, who spent 20 years building relationships at every level of this industry. The editorial standards she established — and the team now maintains — mean we only work with 10-15 partners globally.
That selectivity is what operators recognize and trust.
Three levels of visibility and validation
Tier 1: Brand Visibility
Your brand across TGB’s platform. Independent validation. No direct coordination needed.
- Logo placement on TGB website and digital properties
- Featured in TGB newsletters (3,000+ C-suite subscribers)
- Social media amplification across our channels
- Sponsored content in 1 specialist vertical of your choice
- Association with TGB’s reputation for independent analysis
Best for: Companies wanting credible visibility without needing coordination or introductions.
Tier 2: Strategic Visibility
Everything in Tier 1, plus regular coordination with our team to maximize your visibility and ROI.
- Everything in Tier 1, plus:
- Quarterly coordination calls with Kate or Greg (4 per year) to plan content and optimize placements
- Direct introductions to operators in your target markets (up to 3 per year)
- Priority invitations to exclusive TGB dinners, retreats, and Leadership Forums
- Co-branded content opportunities: webinars, interviews, thought leadership
- Sponsored content in 2 specialist verticals (vs. 1 in Tier 1)
Best for: Companies who want to coordinate placements, get introduced to operators, and maximize partnership value through regular touchpoints with our commercial team.
Tier 3: Platinum Visibility
Everything in Tier 2, with monthly coordination and maximum visibility across all TGB channels.
- Everything in Tier 2, plus:
- Monthly coordination calls with our team (12 per year vs. 4 in Tier 2)
- Dedicated contact for quick coordination on opportunities as they arise
- Annual partnership workshop to align messaging and maximize your presence
- First priority for all exclusive events and speaking opportunities
- Featured content monthly across all verticals (maximum exposure)
Best for: Companies who need frequent coordination, maximum visibility, and want to be first in line for every TGB opportunity.
What makes these partnerships different
Most marketing partnerships are transactional. Media companies place your ads. PR agencies amplify your messages. Consultancies analyze but don’t execute. Trade publications sell you space with no creative input.
TGB partnerships work differently because of what Kate brings to the table.
With 20 years of industry relationships and deep market knowledge, Kate sees connections others miss. She knows what operators actually care about, which positioning angles work with regulators, and where opportunities exist that most vendors don’t see.
In the coordination calls, partners get creative ideation combined with industry insight:
→ “Here’s how you could position this product to appeal to compliance teams”
→ “Three operators I know need exactly what you do — let me make introductions”
→ “If you framed your cybersecurity offering around this regulatory angle, it would resonate”
→ “There’s a gap in the market here that you’re perfectly positioned to fill”
The ideas are yours to use however you want. Ask TGB to execute them as part of your partnership. Take them in-house to your team. Give them to your PR agency or other marketing partners. We’re not precious about it — we want you to succeed.
This creative partnership — industry knowledge + creative thinking + execution capability — is what partners value most. It’s also what nobody else in the industry can replicate.
Why independent validation beats paid advertising
Operators tune out advertising. They’ve learned to ignore booths, banners, and sponsored content from trade publications with no editorial standards.
But they don’t tune out The Gaming Boardroom.
TGB was built on a foundation of honest, independent analysis. The editorial standards established by founder Kate Chambers — and maintained by our team — mean operators trust what they read here. When they see you partnered with TGB, they know you’ve been selected, not just paid for space.
We only work with 10-15 partners globally. That selectivity is what operators recognize and trust.
Next steps
Download our Partnership Guide to see detailed deliverables, placement schedules, and how partnerships work. Or talk to Greg about which tier makes sense for you.
Greg Saint, Commercial Director
greg.saint@fulwoodmedia.com |
+44 (0)7767 421526