Stats Perform scores landmark Fifa betting rights deal

Summary

Stats Perform has signed a multi-year agreement with Fifa to become the first official distributor of Fifa betting data and betting-streaming rights. The deal gives Stats Perform exclusive rights to distribute official betting data and live video streams for select Fifa competitions including the Fifa World Cup 2026 (11 June–19 July across the US, Canada and Mexico), the Fifa Women’s World Cup Brazil 2027, the Fifa Futsal World Cup 2028, U-20 tournaments and thousands of member-association matches each season.

Under the agreement, RunningBall will provide official betting data for modelling, trading, settlement and in-play front-end use, while Opta will supply official player statistics, live scores and match trackers. Stats Perform will also distribute live betting match streams to licensed operators in certain territories and support Fifa’s integrity unit on FIFA+ Member Association content.

Key Points

Stats Perform is Fifa’s first official betting data and betting-streaming rights distributor.
Exclusive coverage includes the 2026 World Cup, 2027 Women’s World Cup and other major Fifa competitions.
RunningBall will supply official betting data for operators; Opta will supply official statistics and match trackers.
Live betting video streams will be distributed to licensed operators in specified territories.
The agreement includes integrity support related to FIFA+ Member Association content.
Rights extend to thousands of matches per season across Fifa member associations, boosting Stats Perform’s portfolio of exclusive sports rights.

Context and Relevance

This deal is a significant development in the commercialisation of sports data rights. For sportsbooks, data vendors and rights holders, exclusive access to official Fifa betting data and streams will influence modelling, in-play trading and customer-facing products ahead of the high-profile World Cup 2026. It also reflects a broader trend of rights holders partnering with data specialists to monetise live content and strengthen integrity measures as betting markets attract greater regulatory and public scrutiny.

Why should I read this?

Short version: if you work in betting, media or sports data, this actually matters. Stats Perform holding official Fifa betting data and streams will change who supplies your odds, how in-play products look and who gets the traffic during the 2026 World Cup. We’ve read it so you don’t have to — here’s the important bit.

Author style

Punchy: This is big — exclusive Fifa rights give Stats Perform a clear commercial edge. If your business touches in-play betting, live streams or stats-driven fan products, dig into the full terms and think about partnerships and tech readiness for 2026.