What Stands Behind The Brand Name: marketing strategy and reputation risks.


Alexandra Voronetskaya, the Chief Marketing Officer at EvenBet Gaming, was invited as an expert by a well-known professional in gaming and the founder of “The Gaming Boardroom” Kate Chambers to the podcast on the topic “Beyond the Bluff”.

We discussed:
πŸ‘‰ How to balance brand creation and lead generation
πŸ‘‰ What is the lifecycle approach
πŸ‘‰ What lies behind the brand name

EvenBet Gaming has developed software for iGaming for almost 20 years, with more than 200 poker projects in 38 countries. With our highly skilled teammates, we synergize our efforts to create the best product on the market. We are always happy to join a valuable podcast to share our team’s expertise and experience.