New rules empowering consumers and boosting operator transparency

Article Date: 04 February 2025

Summary

The Gambling Commission has introduced changes to its Licence Conditions and Codes of Practice (LCCP) to give consumers more control over deposit limits and to increase transparency about how customer funds are protected by operators. From 31 October 2025, operators must prompt customers to set a financial limit before their first deposit and make it easy to review and change that limit. Businesses must also remind customers every six months to review their account and transaction information.

Operators must clearly disclose whether customer funds are protected in insolvency, and those whose funds are ‘not protected’ must actively remind customers of that status at six-monthly intervals from 31 October 2025. The LCCP requirement for annual contributions to certain research, prevention and treatment organisations will be removed when the government’s statutory levy comes into force (expected 6 April 2025). The changes follow the Commission’s consultation and align with the 2023 White Paper on gambling reform.

Key Points

From 31 October 2025, customers must be prompted to set a financial deposit limit before their first online deposit.
Customers must be able to review and amend deposit limits at any time; operators must remind customers every six months to review account and transaction information.
Operators must state clearly in terms and at first deposit whether customer funds are protected in insolvency and at what level (‘not protected’, ‘medium protection’ or ‘high protection’).
Where customer funds are ‘not protected’, operators must actively remind customers every six months of that status from 31 October 2025.
The LCCP requirement for annual voluntary contributions will be removed once the government’s statutory levy is implemented (expected 6 April 2025), making the old provision obsolete.
The Commission launched a short supplementary consultation (6 March 2025) to improve consistency and transparency in how deposit limits are offered; outcomes expected October 2025.

Why should I read this?

Short version: if you gamble online or run a gambling site, this changes how deposit limits and customer funds info must be handled. It means more prompts, clearer info on whether your money is safe if a firm collapses, and regular reminders to check spending. We’ve read the detail so you don’t have to — but you should know the key dates and what firms will now need to do.

Context and relevance

These measures are part of the broader White Paper reforms to make gambling safer and more transparent in the digital age. They push industry-wide consistency on consumer safeguards that some operators were already offering as best practice. The changes also dovetail with the incoming statutory levy, which will replace the current LCCP requirement for voluntary annual contributions to research, prevention and treatment organisations. For consumers, the rules strengthen spending controls and clarity on fund protection. For operators, they signal tighter disclosure and consumer-facing obligations with clear implementation dates.